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Is 2026 a Good Time to Buy an Investment Property?

March 11, 2026 by Marco Santarelli

Is it a Good Time to Buy an Investment Property?

If you've been thinking about diving into the world of real estate investing, then 2026 is shaping up to be a year you'll want to pay close attention to. After a period of significant shifts, I believe the housing market in 2026 is poised to offer a sweet spot for investors, blending affordability with strong potential for growth.

Let me tell you, I've seen a few market cycles in my time, and what's brewing for 2026 feels like a genuine opportunity. It's not about chasing a hype train; it's about understanding the underlying currents and positioning yourself strategically. We're looking at what many are calling a “great recalibration” of the housing market.

What that means in plain English is that the frantic, seller-dominated market we've gotten used to is likely to ease up. This shift toward a buyer's market is precisely why 2026 is a good time to buy an investment property. It means more choices, more room to negotiate, and ultimately, a better chance to snag a deal that truly makes sense for your portfolio.

Why 2026 is a Good Time to Buy an Investment Property

Affordability is Back on the Table

One of the biggest hurdles for any investor – and believe me, it’s something I always keep front and center – is affordability. For years, rising prices and interest rates made it feel like an uphill battle. But here’s where 2026 looks promising:

  • Mortgage Rates are Stabilizing (and Potentially Dropping): My own research and what I'm hearing from trusted sources suggest that mortgage rates could settle in the low 6% range by mid-2026. Some forecasts even point to numbers as low as 5.5% to 5.75%. This is a game-changer. Lower rates mean lower monthly payments for your investment property, which directly translates to better cash flow and a more attractive return on investment.
  • Prices are Getting Real (Inflation-Adjusted): While we might still see modest increases in nominal home prices (think 1% to 4%), when you factor in inflation, the real cost of buying a home is expected to decline slightly. This is crucial because it means properties become more affordable relative to people's incomes. It's a subtle but important distinction that signals a healthier market.
  • Wages are Catching Up: For the first time in a while, we’re seeing projections that wages will outpace home price growth. This is fantastic news for investors. It means people have more money in their pockets, increasing their ability to afford rent and, for some, eventually buy.

More Choices, More Leverage

Remember those days of offering significantly over asking price and foregoing inspections just to have a chance at a property? Well, that’s likely to become less common in 2026.

  • Inventory is on the Rise: We're anticipating a roughly 20% increase in housing inventory compared to 2025. What does this mean for you? More properties to choose from! This wider selection reduces the intense pressure of multiple-offer situations and gives you the breathing room to be more selective.
  • Sellers Will Be More Flexible: When inventory is tight, sellers hold all the cards. But as the market becomes more balanced – and 2026 is predicted to be the most balanced it’s been in nearly a decade – sellers become more willing to negotiate. I'm talking about potential concessions like interest rate buydowns or repair credits. These can significantly impact the upfront costs and the long-term profitability of your investment.
  • The Baby Boomer Effect: A significant factor contributing to this inventory increase will be the “Great Baby Boomer Housing Handoff.” As millions of older Americans look to downsize or relocate, they will be putting a substantial number of homes onto the market. This generational shift will provide a welcome influx of supply.

Rentals Remain a Solid Bet

Even with potentially more homes on the market, the demand for rentals isn't going anywhere. In fact, it’s expected to stay quite strong, which is music to an investor's ears.

  • Homeownership Barriers Persist: Despite affordability improvements, high homeownership costs will continue to keep many potential buyers in the rental market. This sustained demand ensures a steady stream of tenants for your investment properties, providing consistent cash flow.
  • Single-Family Rentals are Gold: While some reports suggest multifamily rents might remain flat, the market for single-family rentals (SFRs) is projected to be particularly robust. We're looking at rent growth of around 2.3% for SFRs. This specialized segment of the rental market often attracts tenants seeking more space and privacy.
  • New Apartment Construction Slows: On the flip side, new construction starts for apartment buildings are expected to slow significantly in 2026. This reduction in new supply will eventually tighten the rental market, giving landlords more pricing power for their properties.

Smart Moves for Your Finances

Beyond the market dynamics, 2026 also presents some strategic financial advantages that you won't want to miss.

  • Tax Benefits Galore: This is a critical year for tax planning. The permanent 100% bonus depreciation rules are still in effect, allowing you to deduct the full cost of certain qualifying property improvements in the year they are placed in service. Additionally, upcoming deadlines for Opportunity Zone deferred gains create unique opportunities for wealth-building. These tax advantages can significantly boost your overall returns.
  • Rebalancing Your Portfolio: Many investors have seen incredible gains in the stock market over the past few years. As we look ahead, there's a growing sentiment to rotate capital into hard assets like real estate. This strategy helps hedge against stock market volatility and inflation, adding a layer of stability and diversification to your investment portfolio.

My Takeaway

From what I see, 2026 isn't just another year; it's a turning point. The combination of improving affordability, increased inventory, strong rental demand, and strategic financial advantages creates a compelling case for buying an investment property. It’s a chance to invest more wisely, potentially secure better terms, and build long-term wealth in a market that's becoming more favorable to buyers. If you've been a careful observer, waiting for the right moment, 2026 might just be that moment.

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Filed Under: Housing Market, Real Estate, Real Estate Investing Tagged With: investing in real estate, Investment Property, Real Estate Investing

Investing in Real Estate: Is 2025 a Good Year to Invest?

January 1, 2025 by Marco Santarelli

Investing in Real Estate: Is 2025 a Good Year to Invest?

Will 2025 be a better year for real estate investment? My take, after diving deep into the trends, is yes, likely so, but with a healthy dose of ‘it depends'. The real estate market is showing signs of stabilization after a period of rollercoaster ups and downs, and that can mean some very exciting opportunities for smart investors. The key isn't just throwing money at any property though, it's about being strategic, understanding the shifts, and acknowledging the risks.

Investing in Real Estate: Is 2025 a Good Year to Invest?

The Big Picture: What's Shaping the Real Estate World?

The last few years have been a wild ride for anyone involved in real estate. We saw pandemic-induced booms, followed by aggressive interest rate hikes to combat inflation, leading to a market that felt unpredictable, to say the least. 2025, though, is looking different. Here's how I see things playing out:

  • Interest Rate Relief: The Federal Reserve's moves with interest rates have been a huge factor, and thankfully, the forecast for 2025 is brighter. After the aggressive hikes of 2023 and 2024, we're likely to see some moderate rate cuts. This means those sky-high mortgage rates, the ones that made buying a home feel impossible for so many, should start to come down. We could potentially see rates settle into the 6% range. This change is significant as it will ease borrowing costs and that will likely bring more buyers into the market.
  • A Growing Economy: The economic outlook for 2025 is looking promising, too. Job growth is expected to be around 2 million new jobs in the USA. And it's not just about more jobs, wage growth is also predicted to outpace inflation, which means people will have more spending power. This means good news for both residential and commercial real estate, as consumer confidence improves and people get more comfortable making big financial moves.

Key Trends You Need to Know About

I'm not just looking at broad economic strokes, I'm also seeing some very interesting trends that are going to shape the real estate market in 2025:

  • The Rise of Eco-Friendly Homes: Sustainability is a big deal, and it's not going away. People are no longer just interested in green features, many actively seek them out. Homes equipped with solar panels, smart thermostats, and energy-efficient appliances are becoming more sought after. This is not just about feel-good vibes; it’s about lower utility bills and future-proofing the property, which makes these properties more attractive for both buyers and renters, and that means better returns for investors.
  • The Build-to-Rent Boom: This is something I’ve personally been watching with great interest. The build-to-rent (BTR) sector is absolutely exploding, especially amongst younger generations. Millennials and Gen Z are drawn to the flexibility and lower initial costs of renting single-family homes rather than traditional apartments. For investors, this means a steady stream of cash flow and a good potential for appreciation.
  • Industrial and Multifamily Leading the Charge: I think these are two sectors to seriously consider. E-commerce growth and logistical needs mean that demand for industrial properties near major transport hubs is only going up. Similarly, the increasing demand for rental housing, along with rising rental prices, is making the multi-family sector really attractive. These sectors are expected to be the high performers in 2025.

Where the Opportunities Lie: My Thoughts

Now, let's talk opportunities, because that's what really excites me. 2025 will be about being strategic and looking at where the winds are really blowing:

  • Tackling the Affordable Housing Crisis: I feel strongly about this issue. Affordable housing is a huge challenge, and it's not just a matter of social responsibility; it’s an investment opportunity. Governments are increasingly using public-private partnerships to deal with this issue, and that comes with benefits such as tax credits and low-interest loans. Investing in affordable housing means doing well while doing good, and that really resonates with me.
  • Embracing Technology in Real Estate: Proptech (property technology) is revolutionizing the industry in ways we never thought possible. From blockchain tech for streamlined transactions, to AI-powered valuations for accurate appraisals and virtual reality for remote property tours, this tech is changing everything. Those who embrace these tech-driven innovations will gain a huge advantage.
  • Thinking Beyond the Usual Suspects: Let's face it: markets like New York and San Francisco can be saturated and costly. So, I suggest exploring secondary and tertiary markets instead. Cities like Austin, Nashville, and Raleigh are becoming hotspots due to their job growth, relatively affordable housing, and high quality of life. I believe that the smart money will be moving towards these up-and-coming areas.

The Challenges Are Real – Don't Ignore Them

Of course, no investment comes without its risks, and real estate is no exception. Here are some challenges to keep in mind in 2025:

  • The Scary Reality of Climate Change: Climate change is causing more extreme weather events like hurricanes, floods, and wildfires, and these events pose serious risks to properties. The cost of insurance is also on the rise in high-risk zones. Investors need to assess climate risks and consider locations that are resilient to such events. This is no longer a ‘maybe’, it's a must.
  • Interest Rate Uncertainty: It's still a watch-out! While the trend is pointing towards rate cuts, the timing and pace of these changes are uncertain. Any unexpected shifts in the economy can cause volatility in mortgage rates and property prices. Investors need to keep a close eye on Federal Reserve policies and economic indicators. Diversification is key here, in my opinion, to mitigate any risks.
  • Cybersecurity Threats in a Digital Age: As real estate becomes more digitized, the risk of cyberattacks also rises. Data breaches and ransomware attacks can have huge financial and reputational consequences. Investors and developers need to prioritize cybersecurity measures, from encryption to multi-factor authentication to secure their data. It's an issue that is often overlooked but it shouldn't be.

Diving Into the Data:

Here’s a quick look at some supporting data, keeping in mind that, while helpful, the real world is often more complex.

Projected Mortgage Rate Trends

Year Average 30-Year Fixed Mortgage Rate
2024 7.0%
2025 6.0% – 6.5%

Top 10 Growing Real Estate Markets for 2025

Rank Metropolitan Area Expected Sales Growth Expected Price Growth
1 Colorado Springs 27.1% 12.7%
2 Miami 24.0% 9.0%
3 Virginia Beach 23.4% 6.6%
3 El Paso 19.3% 8.4%
3 Richmond 21.6% 6.1%
3 Orlando 15.2% 12.1%
3 McAllen 19.8% 7.0%
3 Phoenix 12.2% 13.2%
3 Atlanta 15.1% 10.2%
3 Greensboro 17.3% 7.7%

Source: Realtor.com Research

  • Key Sectors for Investment
    • Industrial Real Estate: Driven by e-commerce and supply chain demands.
    • Multifamily Housing: Rising rents and growing preference for rental housing.
    • Data Centers: Surge in demand due to AI and cloud computing.

My Final Thoughts: Is 2025 the Year?

So, after looking at all of this, what's my personal conclusion? I believe that 2025 could be a really good year for real estate investors. However, it won’t be a smooth ride and you have to be prepared.

  • The Positives: We're seeing signs of the market stabilizing, with potential interest rate cuts, a growing economy, and exciting new trends. The focus on sustainability, build-to-rent opportunities, and growth in the industrial and multifamily sectors provide strong areas for potential gains.
  • The Negatives: The challenges of climate change, potential interest rate uncertainty, and the growing threat of cyberattacks can't be ignored. Investors need to stay informed, be strategic, and consider all aspects.

I feel strongly that the key will be the ability to adapt and be ready to seize the emerging opportunities that come your way. By doing your research, staying on top of technological innovations, and targeting high-growth markets, it’s very possible to navigate the market and achieve long-term success in 2025.

Real estate investing isn’t a passive activity. It requires research, strategy, and the willingness to make calculated risks. If you are prepared to do that, 2025 could be the year that really pays off.

Work with Norada in 2025, Your Trusted Source for

Turnkey Real Estate Investing

Discover high-quality, ready-to-rent properties designed to deliver consistent returns.

Contact us today to expand your real estate portfolio with confidence.

Contact our investment counselors (No Obligation):

(800) 611-3060

Get Started Now

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Filed Under: Growth Markets, Real Estate Investing, Real Estate Market Tagged With: Best Real Estate Markets for Investors, investing in real estate, Real Estate Investment, Real Estate Market

False Housing Bottom

July 7, 2009 by Marco Santarelli

Everyone is awaiting the miracle signal of a housing bottom. False media-hyped-market-predictions are certain to play an important role in each of our lives. Listed below are a few of the recent indicators that present opportunities for newscasters to call a market improvement or decline.

  1. May annualized sales pace of home resales expected by NAR are 4.8 million, down 33% from our 2005 peak.
  2. Annualized new home sales expected for 2009 are 360,000, down 72% from our 2005 peak.
  3. Depending on your location, average mean home prices are down by 5% to 38% from the 2005/2006 peaks. May 2008 to May 2009 has the worst statistic with a decline of 14.9% on average.
  4. Commerce Department reported a sales drop of 0.6 percent in new home sales in May.
  5. Sales of existing home sales rose by 2.4 % from April to May 2009. This represents the third monthly increase this year.
  6. The number of unsold homes inventory fell 3.5% in May. This means there is a 9.6 month supply of property at the current sales pace. Normal market is 6 months or fewer, however the 3.5% improvement shows signs of market turnaround.
  7. The worst hit markets are showing inventory improvements. For instance, California has market supply of inventory for average priced homes at a 6 month level. These levels signify a market bottom.

Enough of statistics, the numbers confuse the best economists, let alone you. The bottom line is that real estate has market cycles. What goes up, has its time to go down, and then to stabilize. For those of you who enjoy analogies, we are in the 9th inning of this market downturn. Our next game is market stabilization (usually a 3 year time period). This means prices are somewhat flat while demand and supply equalize.

[Read more…]

Filed Under: Economy, Real Estate Investing Tagged With: housing, investing in real estate, real estate economy, Real Estate Investing, recovery

Grow Your Real Estate Business With Independent Contractors

May 28, 2009 by Marco Santarelli

Seven Reasons You Want to Use Independent Contractors To Grow Your Business

There are dozens, maybe hundreds, of strategies that we've used successfully over the years to save our clients taxes. One such strategy is to use Independent Contractors to build your business. I'm going to cut right to chase here and just jump into this.

Reason #1: It's easier to ramp up your business

You can contract with Independent Contractors (ICs) for short term, month-to-month work or just by project. You don't have to worry about training them or providing tools for them to work with.

There is an assumption that they can hit the ground running. If they can't, the worst case is you've tried it out for only 30 days. You didn't have to invest time in training them and providing salary & benefits during this time. They either can perform, or not. If they don't, they're gone.

Reason #2: It's easier to change the business model if you need to change quickly

If your real estate investing business goes down, it's a lot easier to stop using an IC than it is letting an employee go. Besides the emotional issues of letting go an employee who depends on you completely for their income, there are also legal and benefit issues. You might be forced to cover the employees under the new COBRA laws. Your unemployment rates will go up. [Read more…]

Filed Under: Taxes Tagged With: independent contractors, investing in real estate, Real Estate Investing, Real Estate Taxes

How to Keep a Positive Perspective in a Negative Market

May 26, 2009 by Marco Santarelli

I am sure you've heard the expression, “Attitude is everything.”  This is very true. Right now, it's simply your attitude and mentality that will give you the edge over others who are trying to invest in real estate in this highly volatile market.

You've undoubtedly heard the importance of thinking positive and having the right attitude.  Most people are intelligent enough to know that this statement is true.  Some people reading this will argue that a positive attitude doesn't always work.  Well, maybe not, but I know one thing for sure – negative thinking and a negative attitude NEVER works!  So your only choice and your only chance for success in this market are to pick the positive things in life and maintain a positive attitude at all times.

I once read a fortune cookie that said, “An optimist is someone who tells you to cheer up when things are going his way”.  I know that if you are reading this article, times may be difficult and you need serious answers to your burning questions such as, “How do I profit in a slow market?”  There are many answers to this question, but first I need to impart to you some relative perspective.

A History Lesson on Real Estate Cycles

About every ten to twelve years, as an average, real estate values tend to double in most major metropolitan areas.  For example, in the 1920's, the original colonial homes sold for just under $2,500 in Long Island, New York.  Since then, real estate prices have doubled almost eight times over the last 80 years.  That averages out to a 100% increase approximately every ten years.  An interesting note to this is that about every ten to twelve years, real estate values must correct before they enter their next “doubling cycle”.    [Read more…]

Filed Under: Real Estate Investing Tagged With: investing in real estate, positive attitude, Real Estate Investing

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